Search becomes understanding
Delivering an optimal shopping experience
Why is that so important? Because the classic “search” as we know it only reacts to keywords and shows results containing those keywords. For the user, this is a limited and highly frustrating shopping experience.
Li.S.A. takes a fundamentally different approach: the context of a broad set of user behaviours creates an overall picture using intent discovery. Li.S.A. understands users, and can advise them - helping individuals find exactly what they are looking for online.
Here are some more examples:
Browse the brand world
Intent: When someone searches generically using a brand term, their intent is to browse all shelves/departments in an online shop to see items from that one chosen brand.
Skill: Li.S.A. does not simply deliver a series of hundreds of results, but applies a skill that enables the user to see the shelves and departments from
that brand only.
Show me what you like
Intent: When a user searches generically for an item such as "shirt", they want to see the kinds of shirts that are of interest to them – “the shirts I will like”
Skill: Li.S.A. does not simply deliver a series of hundreds of results, but applies a skill that enables the user to reveal which shirts he finds appealing. Once a user starts looking at certain types of shirts they find appealing, Li.S.A. will suggest more similar items.
Select your requirements
Intent: When a user makes a generic search for a wide product category such as “sofa”, they are really saying: "I want to buy a sofa, but I don't know how to narrow down my search."
Skill: Li.S.A. does not simply deliver a series of hundreds of results, but applies a skill that asks the user a set of questions to help them progress their search - based on product properties and their requirements.
Here is an overview of our range of lamps
Intent: When a user searches generically using a term like “lamp” they’re often not aware of the full scope of lighting products available to them. "I need more light in my apartment, but I don't know anything about lamps and I want to get an overview of what is available in the shop and perhaps some inspiration.”
Skill: Li.S.A. does not simply provide a series of hundreds of results, but rather applies a skill that gives an overview of the lamps range and allows the user to refine the search once they are more familiar with what’s available.
Integrate Li.S.A., our AI-based linguistic virtual shopping assistant, into your online store.
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Customer Success Story
Findologic increased our conversion rate by more than 20%!
Adler Mode – Why one of the largest listed textile retail chains relies on Findologic.
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Customer Success Story
Findologic offers service par excellence for every online shop!
Design Bestseller – How the online shop extends the search to a powerful on-site merchandising tool.