Whitepaper

GUIDELINES FOR AN UNRIVALLED SEARCH EXPERIENCE

An actionable step by step guide to search optimisation within your online shop

About this white paper: 

A retailer’s on-site search platform can be one of the most powerful tools they have – it sits within a website’s central function and responds to a large proportion of a user’s touchpoints throughout their customer journey.

The intricacies of customer behaviour today requires businesses to look beyond default search functions and provide a truly seamless journey that inspires and intelligently guides customers. Topics this white paper covers includes:

  • Search field design & layout
  • Autocomplete
  • Results page specifications
  • Search logic & support

 

Step by step guidance to on-site excellence

Adopting this customer-centric approach is the catalyst for dramatically improved conversion and revenue through an optimised customer experience.

This way to the whitepaper

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